In these highly energized and focused sessions, we use a variety of techniques to encourage respondents to generate innovative ideas and solve problems creatively. This information can then be used for new product development, strategic directions for advertising or marketing communications and process improvements.
Proud Member of The QRCA
QRCA is a not-for-profit association of consultants involved in the design and implementation of qualitative research — focus groups, in-depth interviews, in-context and observational research, and more.